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According to an article appearing in today’s Otago Daily Times, Stu Burt and Lyn Williamson, owners of Destination Organic - an organic superstore in Queenstown New Zealand - are so confident that organic food is cheaper than conventional food that they’re stumping up their own cash to prove it. Essentially, they’re asking the people of Queenstown to try organic food for themselves so that they can realise first hand the associated taste and health benefits. They want to find two families to be an organic test case. They will track their shopping for four weeks, keeping note of their expenditure, and will then subsidise their shopping at Destination Organic by $150 a week for four weeks, to make a comparison between the costs and benefits...

One of the first questions I’m asked when I let people know that I prefer to consume organic food is, “How can you afford to eat organic food on your salary?” Okay, so I’m the first to admit it, my annual income only places me marginally above the official poverty line. But that isn’t to say that I don’t have priorities in my life. I have a young family – a wife and two children to be exact. And having spent quite a bit of time in the food processing industry, I know what goes on behind the scenes. And let’s just say, I’m not prepared to accept the routine shortcuts that conventional food processors are forced to take by the large supermarket chains they are subservient to. Call me nuts, but I don’t want my daughter growing...