Posted by D Bailey on December 2, 20072 CommentsPrinter Friendly
To follow up recent comments on the importance of cooperatives within the organic sector, it seems fitting to identify then describe a selection of these.
Organic Valley is the US based producer’s cooperative which is currently representing more than 1100 farmers, or approximately 10% of the organic farming community nationwide. Together, these farmers contribute organically certified foods such as milk, cheese, eggs, meat, soy milk, juices, and gluten free products.
In their promotional material, Organic Valley are prepared to distinguish themselves from the corporate influences which control many of the food resources distributed throughout the US today. Based on their alternative business model, Organic Valley seeks to support the integrity of rural communities and the farming units which are typically based on families on the land.
From each producer’s perspective, membership entails a commitment to the philosophical aims and democratic principles of the cooperative. Members are invited to serve on regional committees which participate in cooperative governance and marketing. A national Board of Directors is also elected to oversee the wider policy and goals of the organization.
One example of Organic Valley policy is their profit sharing model which aims to recognize the important contributions of several stakeholders. Farmers, employees, and local communities are directly provided with financial incentives to maintain their standards for ensuring quality food production. In addition to these financial incentives, farmer members can apply for additional support in management, certification, planning, and professional development.
Like other successful cooperatives, the needs of retailers and consumers are prioritised by ensuring quality products, sustainable practices and optimum supply characteristics. These determinants are almost entirely based on research and familiarity with local markets. It is a fact that some consumers will also consider the wider impact of environmental stewardship when supporting a cooperative like Organic Valley Family of Forms.
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The thing I like about Organic Valley is that, when all is said and done, it is an organization that exists to serve customers and growers. Nothing more and nothing less. It works because of the people who will it to work.
I think Derek is correct in his assessment. You actually have farmers who can make a decent living under a co-op model. Unless organic farmers can make a decent living then you and I can’t consume organic products.