Recognition for organic cooperatives

Within the organic sector, it remains important that innovation and enterprise be recognised and rewarded where appropriate. I have already commented on the importance and functionality of the producers cooperative, particularly in marginal economies where establishment costs of farming equipment and primary infrastructure might be shared amongst several members. The additional benefits of this model might include the ability to distribute practical agricultural knowledge and experience and to negotiate improved terms of trade.

Producer Cooperatives in prosperous regions often have the additional resources which enable them to undertake more sophisticated operations. This might include capacity to engage specialist technical consultants, managerial advisors, and to encourage capital investment or beneficial partnerships through a range of external sources. Closely linked to most business success these days is the ability to generate favourable media and public relation profiles. These might be limited to the promotion of a particular product or service, but can also incorporate the challenging task of educating and informing consumers.

The Canadian organic sector is admirably represented by Quinte Organic Farmers Coop (QOFC). On October 17th, QOFC received the New Cooperative of Distinction Award, presented by the Ontario Cooperative Association. In addition to supplying organically certified foods for regional farmers markets, QOFC members have demonstrated their commitment to facilitating wider appreciation and understanding of organic agriculture and food production technologies. Members express their community spirit through a series of radio programs which broadcast as “Listen to the Land”. Throughout the series of eight documentary style episodes, one learns of the challenges and rewards associated with various forms organic agriculture.

“Listen to the Land” is currently posted on the QOFC website as a series of downloadable audio files. After listening to these, I was impressed by members’ awareness of important connections between the cooperative business model and their motivation to protect the environmental resources which sustain local communities as well as ensuring a future agricultural livelihood. Highly recommended.